On the way
before birth- The day we found out
- Hearing your heartbeat
- Choosing your name
Tell your child’s story in your own voice. We write it into their keepsake book.
The first smile. The first bath. The first wobbly steps. Choose the moment, pick its story name, and add the photos that go with it.
Your first smile
Coming home
Sleepless nightsYou choose the day their stories open: their 18th birthday, or any day you like. You send them an invite, the stories stay locked until that day, and then they open them, in their own account.






A real hardcover for every chapter: your stories written out in your words, beside your photos.
This is Michael’s Newborn book: eleven stories and nineteen minutes of Mum and Dad, in one hardcover.
Every story has a code in the corner.
Scan the QR code with a compatible phone to watch the linked video. We keep a separate copy so cancelling your subscription does not remove it.
The photo, the story, the keepsake, and the day they open it.
Tap any step to play it from there.
Every chapter has its own story names, so you always know what to tell next.
Chapters open as they grow, and every one stays open for you.
Choose a suggested story and use the optional Talking Points if they help. You can also create your own story.
Invite your partner into the family. Tell the same story together, side by side on one phone, or tell different stories separately, each signed in as yourself. Included with Annual: two parents, one price.
You can choose up to three trusted people to help keep your children’s contact details correct so their access codes reach them. Being a trusted person does not give them access to watch your stories. They can change where access codes are sent, so choose someone you trust.
With Annual: two parents for one price, and your first book included, ready from early 2027.
About £1.44 a week, vs £155 a year on Weekly
3 days free at launch, then £75 a year.
Pay as you go
No free trial.
Both plans: all your children, encrypted UK storage, no ads, no data sold. 30-day money back on your first Annual payment. *Included book: one with your first Annual payment or a gift, ready to print 30 days after you pay, when books launch in early 2027. Delivery included to the UK, US, Canada and the EU; £15 towards delivery elsewhere.
We’re launching soon. Join the waiting list and we’ll tell you the day it’s ready, while you still remember every detail.
Three days free, then £75/year if you continue. Cancel any time.